A BlackBerry is not just a mobile phone. To think of it as such is akin to labelling Leonardo Da Vinci a good painter and decorator, or the Great Wall of China a sturdy fence. No, a BlackBerry is a “life organiser”. A modern day Triquarter that can neatly press, fold and deliver the sum of all human knowledge to ones fingertips with all the sophistication of a Mercedes Benz. If sliced bread could talk, it would use the invention of the BlackBerry as a benchmark.
This extraordinary device has, if you’ll pardon the pun, taken the legal profession by Storm. A cacophony of legal applications are now being rolled out, with hybrid software that can already record dictation, edit and view Office and PDF documents, and capture billable units from calls and emails, to name but a few examples.
However the biggest appeal for lawyers surely has to be the way in which a BlackBerry simply gets on with the job, without faffing about. The language is clear, the features are straightforward and the integrated technology is effortless. Indeed the whole BlackBerry resin d’etre could probably be defined in three words – simplicity, efficiency and ingenuity – and this is something that more and more law firms are beginning to clock on to.
And when it comes to keeping up with business trends, we all know that any lawyer worth their salt needs to have a decent online presence, in order to build relationships with fellow professionals and potential clients. Thankfully a BlackBerry can easily integrate a multitude of social networks with the robust functionality of a Swiss army knife (although the Facebook application is admittedly rather poor).
So why do I have a BlackBerry? Well for a start I want clear, concise and accurate information without delay so that I can make quick informed decisions. I also want to be able to plan my next hour, day or week in seconds, not minutes, and spend as little time as possible entering details into my phone, learning how to operate some new fangled software or going back and having to correct a dozen mistakes, courtesy of a grimy unreliable touchscreen.
The truth is a BlackBerry has your best interests at heart. It understands how you work and it’s on your side. It’s not going to try and sell you applications you don’t need or games you’ll never play. It’s not going to make you feel out of touch if you don’t happen to have the latest version. And it’s not going to suck money from your wallet like some kind of vibrating leech should you happen to drop it.
What it will do however, is give you what you want, when you want it. A functional, professional and reliable personal assistant, ready to synchronise your world, maximise your productivity, and free up some much needed time. Case in point, I’ve just written this on my BlackBerry sitting on a packed Piccadilly Line train, somewhere under West London. Welcome to my world.